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Why visibility now requires AI-aware strategy, not just good marketing
How clients discover marketing services is changing. AI platforms now shape early decision-making alongside search. This article explains why AI marketing visibility strategy now depends on clarity, positioning and senior-led thinking.
Alexandra Tonderski
2 days ago4 min read


Marketing strategy for small businesses: why most marketing fails without clear direction
Most small businesses are investing more in marketing than ever, but still feel unclear about what is actually working. This piece explores why marketing problems are rarely about execution, tools or AI, and are almost always about direction, prioritisation and strategic clarity.
Alexandra Tonderski
3 days ago3 min read


How a Strong Marketing Strategy Can Help a Small Business Grow Quickly
If you’re a small business owner, you’ve likely wondered: how can I grow faster without burning out or wasting money? The answer often lies in one crucial tool - a strong marketing strategy. Many businesses jump into marketing by posting on social media, running ads, or building a website but without a clear small business marketing strategy, these efforts can quickly become scattered and ineffective. In this blog, we’ll break down why small business marketing works best when
Alexandra Tonderski
Jul 23, 20253 min read


Why Working with a Local Marketing Agency in Kettering Can Transform Your Business
If you’re a small or medium-sized business owner in Northamptonshire, you might be wondering: do I really need a marketing agency in Kettering? Can’t I just manage my marketing myself — or hire someone online? Here’s the truth: working with a local, full-service marketing agency brings advantages that go well beyond just “getting the job done.” It gives you local knowledge, tailored support, and a team that understands the unique challenges and opportunities of businesses rig
Alexandra Tonderski
Jul 22, 20253 min read


How Marketing Strategy Helps Small Businesses Grow (Without Wasting Time or Money)
When you’re running a small business, it’s easy to feel like marketing is just another task on an already overwhelming to-do list. You know you should be posting more, doing something with SEO, maybe running ads... but without a clear direction, it all feels a bit scattergun. That’s where a solid marketing strategy makes all the difference. In this post, we’re diving into why strategic marketing is the game-changer most small businesses need - and how to write a marketing str
Alexandra Tonderski
Jun 17, 20253 min read


Lucky Number 13; Your Local Kettering Marketing Agency
When it comes to choosing a marketing agency in Kettering, it’s essential to find a partner who understands your business needs and goals.
Alexandra Tonderski
Jun 17, 20253 min read


What is Marketing Strategy?
Learn how a marketing strategy drives growth, brand awareness, and customer engagement. Partner with Lucky Number 13 for success!
Alexandra Tonderski
Feb 12, 20252 min read


How Can Social Media Help Small Businesses?
Discover how social media helps small businesses grow, engage customers, boost sales, and compete with larger brands - cost-effectively!
Alexandra Tonderski
Feb 4, 20252 min read


Unlocking Success: How Strategic Marketing Can Transform Your Brand
Boost your brand. Data-driven strategies, multi-channel marketing & expert insights to help your business thrive.
Alexandra Tonderski
Jan 29, 20252 min read


Using HubSpot to Transform Your Marketing Strategy
Transform your marketing with Lucky Number 13. We streamline, optimise & scale your strategy with expert HubSpot implementation.
Alexandra Tonderski
Jan 24, 20253 min read


The Benefits and Pitfalls of Using AI for Content Creation
AI streamlines content creation, but when should you use it? Discover the benefits, pitfalls, and how to balance AI with human expertise.
Alexandra Tonderski
Jan 14, 20253 min read


The Benefits of Professional Social Media Management
Boost your brand with expert social media management—build trust, engage audiences, and stay ahead in the ever-evolving digital landscape.
Alexandra Tonderski
Jan 8, 20252 min read
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